Whether you have an existing sales force that has become stagnant, or you are a start-up ready to hire your first salesperson, the goal is the same: you want to grow your company. Growth is the underlying reason why most companies go out and find “Hunters,” those highly aggressive salespeople that make things happen. Unfortunately, more often than not, companies abandon theses highly aggressive salespeople soon after they come on board. The reasons are two-fold: they become too much to handle and need constant change and stimulation to stay fresh in the field.
Eventually those people are terminated because they negatively impact your company’s culture.
How did things get so out of control? For one of these simple reasons:
- You did not get the best candidates walking through your door.
- Your organization was not prepared for them.
- You did not set realistic expectations.
- They were not compensated properly.
- There were too many roadblocks taking them out of selling.
- They were not managed correctly.
So it is time to stop, take a good long look in the mirror, and decide if you are ready to refocus so that you can support these individuals. Simply terminating them means you’ll constantly have to look for new people. Learning how to work with these strong personalities can be a great plus for your organization.

